BIG ANNOUNCEMENT!!

We are pleased to announce the start of "Premier Boutique", the Bay Area's newest sneaker/streetwear store. Premier is located in San Jose, California. The address is 700 S. Winchester Blvd. Suite 50. Our phone number is 408-423-9022. The store is located around 2-3 blocks from Valley Fair Mall and the Santana Row shops. The nearest freeway access is off 280 South-Winchester Blvd exit or 880 -Stevens Creek Exit. Please click on the STORE INFO section for better directions from different sections of the Bay Area.

The grand opening is Friday, Nov 24th at 12 Noon. This is Black Friday...the day after Thanksgiving. Join us for food, live dj, giveaways, and more. It should be a great event.

The store will carry major footwear brands such as Reebok, Alife, New Balance, Bathing Ape (yes real ones), Adidas, Puma (coming in late 2006), Asics/Onitsuka Tiger (coming in 2007), Undr-Crwn, + more. In addition to specializing in these fine footwear brands, we also have many great clothing lines such as: 10 Deep, Crooks & Castles, Addict, No Mas, Undr-Crwn, J Money, Mama, One Hit Wonder, Triumvir, Fresh Jive, Acapulco Gold, Instant Winner, + tons more. Premier will also carry a nice assortment of books, dvd's, toys, and accesories. We hope to set a great standard for stores in the South Bay Area.

In addition to the store, we would also like to introduce our new line of apparel, "Premier Brand". The brand concept centers around our Premier royalty theme and sneaker culture. We will have the first 4 shirts in our line on the grand opening day. Pics to come shortly. We hope you enjoy.


Hours of operation for Premier are as follows:

Monday-Closed
Tues-Sat- 12 Noon-7pm
Sunday- 12 Noon-5pm


Here are some pictures of the store.