The new Mishka Holiday T's have arrived at Premier. Some nice designs including the ultra nice "Smash Your Head" t's.



Cyrillic Mosiac T's


Smash Your Head T's


Solid Gold / Whorde T's

The new Acapulco Gold "OG" New Era caps have arrived. Available in Navy Blue and Black.

A new Holiday 10 Deep shipment has dropped at Premier. The new delivery includes some hot pieces including the ever-talked about Amsterdam Ave Reversible Vest & Channel Zero Satin Jacket. Also included in this delivery are two new Stars & Pipes Hoodies in Aqua and Purple colors. If you were into 10 Deep last winter, you will remember that these were the hotness. The entire line hooks up nicely with the Aqua Jordan 8's....These items are all in stock in limited quantities....better hurry before total destruction occurs...






Channel Zero Satin Jackets





Amsterdam Ave Reversible Vests

Heres some better pics of the vests








Stars & Pipes Hoody


Global Express Hoody


Global Express Crewneck


Just Live It! T's


X Deep Junglesport T's


Buyer Beware T's


Signature 4 Pocket Denim (Indigo Blue and Black)

NEW ADIDAS ARRIVAL:


BBall Volc Casual

Last month, New Balance released 2 new offerings from their Japanese branch collection as part of the "Secret Stash Tier 1" offerings.

For December, NB is back with 2 new Tier 1 Secret Stash releases from their UK counterpart. Both of these new releases are Made In The UK and originally designed for the UK market only.....we were lucky enough to get some of these are part of the Tier 1 program...heres a rundown...





M670 - Red Devils - Made In The UK Tier 1 release



M990 - Made In The UK - Tier 1 release

New Undr-Crwn holiday gear has arrived a Premier....some really nice, high quality items from the favorite basketball themed brand.....heres a look....




Ball Hog New Era Fitted Cap



Houndstooth Hoody


Argyle Crewneck


Varsity Crewneck

The new Allante Crewnecks have arrived from Rocksmith. Available in Black and Heather Grey

New from Triumvir....The Pin Up T's....now in stock

New Men's Freh Jive Holiday has arrived....heres some pics of the new items:



Traditions Jacket


Rebels M65 Jacket


Mixmaster Zip Hoody

Ladies....we just received some new Holiday outerwear from Fresh Jive....here are some pics of the new offerings.


Girls Traditions Jacket


Girls Mixmaster Zip Hoody

Premier is proud to announce that Diamond Supply Co. has been added to our already strong roster of brands. We will sell most of the apparel offered by Diamond from now on.

For starters we received 2 newer designs from Diamond. Here are some pics of the "Shine On - NYC" and "King Diamond" T's....now in stock!

We just received a small Kid Robot T's order. We received a restock of the ever-popular plaid robot head T. Also, we received a cool "bling donut" t. Heres a pic.


Plaid and Bling Donut T's

We received these 2 new Triumvir Holiday T's. Nice designs from the Orange County brand:



Wolf In Sheeps Clothing T's


Wired T

We recently received 2 new Mishka hoodies. These are part of the new Holiday line....they are very nicely put together. Always good quality from Mishka.




Gristle Hoody



Heatseeker Hoody

We recently received 3 new sweet Reebok releases. Heres some pics:



Pump Omni Lite - Black/White/Gold
*Note, these are made with a premium leather on the inside and outside)


Pump Graphlite (Black/White/Green/Pink)



BB 5600 - Olive/Black/Lumberjack