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12.27.18 LAUNCH - MENS AIR JORDAN 1 HIGH OG "A STAR IS BORN"

Jordan Brand ends 2017 with a bang! The Air Jordan 1 Retro High OG "A Star Is Born" is based
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12.27.18 LAUNCH INFO - YEEZY 350 "STATIC"

Adidas looks to end 2018 strong with the Yeezy Boost 350 "Static'.
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12.22.18 LAUNCH - AIR JORDAN 8 - "AIR RAID 2"

The Air Raid 2 is the inspiration behind the latest Air Jordan 8 Retro colorway.
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NEW BALANCE 574 SPORT - 2 COLORS

New Balance brings the classic 574 into 2019 with the 574 Sport version.
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ASICS GEL KAYANO 5 OG - 2 COLORS

New colors in the Asics Gel Kayano 5 OG are now in
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ADIDAS YUNG 96 - WHITE

New Adidas Mens Yung 96 in all white has arrived. The chunky shoe trend continues to thrive.
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NIKE AIR MAX 270 BOWFIN - BLACK

Nike Mens 270 Bowfin has arrived in triple black colorway.
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AIR JORDAN 1 MID - BLACK/DARK CONCORD

The Air Jordan 1 Mid is back with a variety of options for the entire family.
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REIGNING CHAMP - BLACK KNIGHTS COLLECTION

Reigning Champ Holiday 18' has arrived . The theme is "Black Knights".
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PLEASURES FALL

Pleasures continues to be a hot streetwear brand on the scene.
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NIKE MENS AIR MAX 270 BOWFIN - BLACK/RED

The Nike Air Max 270 Bowfin combines the Air MAx 270 and a outdoor ACG look.
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NIKE MENS AIR PENNY - GOLDEN STATE COLORS

Did you know Penny Hardaway was drafted by the Golden State Warriors?
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12.15.18 LAUNCH - AIR JORDAN 3 RETRO & AIR JORDAN 12 WINTER RELEASE INFO

Launching this Saturday, December 15th at Premier Boutique. After the Air Jordan 11 launch, Jordan Brand is back with a duo of colorways in popular models.
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12.14.18 LAUNCH - PUMA RS-X - TOYS

Launching this Friday, November 14th at Premier. Classic colors of toys are the inspiration for the latest Puma RS-X drop.
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RELEASE INFO 12.14.18 - ADIDAS YEEZY BOOST 350 V2 - SEMI FROZEN YELLOW

More Adidas Yeezy madness! Premier Boutique will offer a limited number of Mens Adidas Yeezy Boost 350 V2 in Semi-Frozen Yellow this Friday, December 14th.
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12.8.18 LAUNCH: KIDS AIR JORDAN 11 "CONCORD" RELEASE INFO

Kids versions of the Air Jordan 11 Retro "Concord" will launch this Saturday, December 8th at Premier Boutique.
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12.7.18 - PUMA THUNDER DROPS

Available at Premier this Friday, December 7th. A couple of new iterations of the popular Thunder.
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LOTTERY INFO: AIR JORDAN 11 RETRO "CONCORD"

Info for the Air Jordan 11 Retro release at Premier
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